ACTION

RESPONSIBILITY

TARGET DATE

OUTCOME

Develop Plan and Strategy Document

Arrange Relevant Meetings

Develop Mission Statement

Enhance visibility and organisation recognition

Reaching Influentials in other organisations

Enhance publicity from local community good causes

Recruitment

Reforming  public institutions

Turning around negative media coverage

Produce High Quality PR materials
Logos/stationary/press kit/PPoint Presentation

Cultivate personal relationships with local reporters/editors

Introduce Notice Board for Information Officer at each Hall

Plan at least one Open Day or Giving Event etc at each Hall annually

Distribute News Releases

Develop Media Handling Procedure

 Develop new Briefing documents for open days, guides, spokespeople etc

Investigate options to arrange media training for senior officers and agreed spokespeople

Develop links with other target audiences in each District

Communicate with UGLE Comms Depts and Neighbouring Provinces

Review activities and results regularly and report to Cabinet